Many firms are looking for analytics solutions that can improve market sensing, marketing decisions, or operations. From better predictive models to help commercial teams improve their hit rates, to novel approaches to gather customer intelligence, or optimization models to reduce operations costs and increase speed, analytics are here to stay. However, when talking with firms searching for new analytics solutions, many refer at least one of the following challenges:
To solve these challenges, MTI2 and LTPlabs have joined forces and created a partnership program called “Analytics Growth Flow” (see Figure below).
The key differentiator of this program is that it offers a fast, end-to-end approach that marries ideation on new analytics solutions with implementation of those solutions to ensure business impact.
MTI2, with nearly two decades of experience in innovation and ideation trajectories, ensures productive and focused ideation at the start, leading to a solid business case capable of persuading and getting buy-in from management. Implementation is on the mind of our facilitators since day 1. LTPlabs facilitators then help convert these business cases into a validated roadmap for implementation and, if desired, partakes in the design and deployment of chosen analytics solutions, ensuring a quick turnaround from idea to implemented solutions.
We believe that this collaborative process can bring benefits in three main areas:
As the figure above shows, the process foresees approximately four days of remote workshops for the ideation, customer value proposition and beta business modeling, which end with a robust business case and a pitch to management.
This first part is followed by a two-week intensive validation trajectory, with a mix of initiatives aimed at testing both technology and market assumptions highlighting hurdles that must be addressed, and ending with a clear roadmap for deployment.
Even though we have designed this standardized process, it is always possible to tailor each of the steps to befit the needs of your particular company. Please don’t hesitate to contact us to learn more.
Throughout the whole process, expert facilitators from MTI2 and LTPlabs will monitor the progress of your ideation teams, guaranteeing a seamless transition from idea to business case, and from business case to deployment.