gross margin uplift
SHAiPE: the LTPlabs framework
Set the Decision
Clarify the decision to be taken
corridors, discount limits, target price
Set the level of detail
global, per customer, per segment
Define the decision cadence
per RFQ, per day, per quarter
Highlight what matters
Align on strategic metrics
margin, conversion, revenue
Define the key constraints
price hierarchies, strategic guardrails, competitive positioning, compliance
Identify the key drivers that differentiate willingness-to-pay
Augment with AI
Assess customer willingness to pay at the defined level of detail
- Historic pricingCust. behaviorMarket dataHistorical conversionConversion rate
Leverage prescriptive AI to find the price that maximizes the defined goal, complying with the identified business constraints
Prototype your solution
Develop a prototype tool that allows pricing planners to analyze and play with the recommendations
Run a practical pilot to evaluate the solution in real-life business setting
Expand to scale
Turn the pricing tool from a prototype to product with stellar user interfaces and monitor dashboards, connected with other enterprise systems to promote maximum efficiency
Establish the governance and cycle for the new pricing process
What this means for your business
Faster, more consistent pricing decisions, with clear governance
Less reliant on individual know-how and experience
Provides objective, auditable arguments to align sales, finance, and strategy, breaking silos
Aligns pricing decisions with strategic priorities
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