+
13.5pp
Gross margin delta
- B2B Industrial
- Segment pricing pilot
This is how deep
collaboration looks like
Each engagement moves through all five. Click any letter to see how we work through it.
- Set the Decision
Clarify what we're really deciding.
We clarify the decision and uncover business requirements, tailoring the solution to your priorities.
What we do- Define objectives and KPIs
- Clarify decision scope and timing
- Identify business constraints
- Align stakeholders and ownership
- Prioritize strategic goals
- Highlight what matters
Find the drivers, not the noise.
We engage your team to identify pain points, define success metrics, design new processes, and craft transformation and adoption plans.
What we do- Identify key business drivers
- Map workflows and dependencies
- Analyze operational and customer data
- Define decision rules and priorities
- Align teams on trade-offs
- Augment with AI
Make the model decide
The technical heart of SHAiPE. We design AI-backed approaches to empower you to make the best decisions.
What we do- Combine internal and external data
- Build predictive and prescriptive models
- Simulate scenarios and trade-offs
- Generate AI-driven recommendations
- Enable explainable decision support
- Prototype your solution
Prove value in live conditions.
We run rapid iterations to validate business value and ensure the solution fits your environment.
What we do- Develop pilots and prototypes
- Test solutions in real settings
- Validate impact and feasibility
- Measure business outcomes
- Refine models and workflows
- Expand to scale
Embed the decision into daily operations.
We standardize, automate and monitor the solution at scale, ensuring adoption by training the teams and establishing the governance cadence that keeps the model honest over time.
What we do- Integrate with enterprise systems
- Automate workflows and decisions
- Train teams and support adoption
- Monitor performance and KPIs
- Continuously improve models and processes
Why a Framework
Most AI initiatives deliver models and dashboards, not decisions.
SHAiPE closes that gap by starting with the business decision that matters most: pricing, churn, portfolio, incentives, or growth. From there, we work backward through a structured five-phase approach that connects analytics to execution. The result is AI that leaders trust, teams adopt, and businesses can measure.
10+
years refining the method
900+
AI decision systems shipped
3
core value pillars
9
decision areas supported
Sector-Agnostic, Outcome-SpecificThe same framework,
The same framework,
tuned to your sector.
SHAiPE adapts to the decisions that actually move your P&L. Explore how we apply it across the three sectors where boutique depth matters most.
What are you looking for?
Measured by Design
Every phase ends with a number.
Pilot-validated uplift, anonymised. If we can't measure the decision, we don't ship the model.
+
15.7%
Campaign uplift
- Grocery
- Personalised offers, 3M+ customers
−
2.8pp
Churn reduction
- Retail bank
- Mortgage retention
Start with one decision
Let's shape a decision together.
A 30-minute call with one of our partners. Tell us the decision that's costing you the most — we'll show you how SHAiPE would approach it.
No sales pitch
We come prepared with a relevant case, not a deck.
Senior from minute one
A partner, not a BDR. Always.
Reply within 24h
Typically same day, business hours.